The idea of using ads metrics to boost your site’s ratings is nothing new, as this is the very reason that ads metrics were designed and put into use. Studying web analytics software and ads metrics can help the user… Continue Reading
Is your organization sponsoring an outdoor event or festival? Are you participating in a public awareness event that will be taking place outdoors? There are many promotional items that are ideal for use at festivals, parades and sporting events. Here… Continue Reading
The best and most popular promotional items all share two traits in common. These traits should always be the first things you look for when choosing promotional items and when weighing up what types of items will best suit your… Continue Reading
Advertising metrics refers to the concept of tracking of impressions of end-users and keeping an assortment of data involving Web trends and user habits. Television advertising tracking is done by use of Nielsen ratings and Nielsen boxes. This is basically… Continue Reading
Understanding promotion metrics is somewhat difficult without being in the advertising and marketing industry and receiving a bachelor’s degree in the subject. Promotion metrics refers to the tools that allow tracking of the advertising efforts and the success at promoting… Continue Reading
In the world of promotional items, there are many times when you want a gender specific item to give away. At anything from a bridal show to a business meeting, it is sometimes warranted to have some items created just… Continue Reading
Some media companies do have the luxury of having someone who acts as a researcher into profitable markets and who also takes a close look at the competition. However, this is usually the exception to the rule, so you’ll probably… Continue Reading
Ad banners can be a quite powerful tool for advertisers to reach out to potential customers if they are done properly and maintained the correct way. Their primary purpose is to entice customers to click on them and continue to… Continue Reading
Evaluating the promotion KPI, or key performance indicators, of your web presence or commercial website is not as easy as it may seem. Programs that collect data on KPI and promotion KPI are plentiful, but very few do an effective… Continue Reading
A promotion scorecard is exactly what it sounds like, a scorecard that compares all available essential information for promotions in a native application that brings all the information together and makes it easy for the webmaster and web user to… Continue Reading