Being professional is essential in our job. If we do our job professionally, we will enjoy it more, we produce better results and we help more people. We need always to do our job with integrity – this helps us… Continue Reading
Now that you’re two months into 2007, have you given much thought to how you plan to increase your productivity this year; that is, your sales and gross margin? If you are compensated on the basis of a commission or… Continue Reading
In the annals of history, one common philosophy, one common thread and one common attribute binds together multiple facets of all professions, walks of life and means of communication. That commonality, pulsating through every vein of humankind is the psychology… Continue Reading
Oh yeah, objections. Some might say they are the biggest obstacle to making a successful sale. I say objections are the biggest opportunity to sell your product even more. What the heck do I mean, you might ask. Well, come… Continue Reading
=Choosing Between a Computer or Paper System= To serve your customers, you need to track their purchases and needs. There is no efficient way to do this with paper files that even comes close to the power and efficiency of… Continue Reading
As a sales representative, your income is usually based on your sales figures. Your sales figures are a reflection of a combination of market trends amongst consumers, but more importantly, your selling skills. The old saying “a good product will… Continue Reading
Increase Sales by Applying the Galatea Effect! Recently we discussed the Pygmalion effect, which is our ability to increase sales simply by expecting prospective clients to buy. We talked about a 1962 report by Rosenthal and Jacobson which showed that… Continue Reading
Direct selling (or any selling for that matter!) is a numbers game. The more “sales events” you attend, the more people you talk to, the more customers you will have, the more hostesses you will find and hopefully the more… Continue Reading
More than 90% of the clothes on display in retail stores are on hangers. Yes there are many elaborate and beautiful store fixtures such as mannequins and mannequin forms, but the clothes hanger is the most basic and fundamental of… Continue Reading
I am not a good golfer, but I definitely play better when I try not to think about the many, many interdependent parts of a golf swing, and the hundreds of tips and techniques I have learned and read over… Continue Reading