Hotel automation has evolved from being cutting edge technology to a standard that every hotel should have. Given this, various companies have developed a wide variety of systems to suit the needs of even the most discriminating guests. Hotels can… Continue Reading
A corporate logo can communicate the message of the company. It is an iconic symbol that is meaningful in nature and attractive in appearance. A logo carries a unique identity of an organization and represents its brand image or core… Continue Reading
USB flash drives are a great piece of technology that enables files and documents of many kinds including music, photos, programs and videos onto the drive and storing it safely until needed again. It simply plugs into any USB port… Continue Reading
Understanding promotion metrics is somewhat difficult without being in the advertising and marketing industry and receiving a bachelor’s degree in the subject. Promotion metrics refers to the tools that allow tracking of the advertising efforts and the success at promoting… Continue Reading
Journalists — and every other audience you want to influence — only care about stories they consider newsworthy or interesting. So you must ask yourself, and answer, these two critical questions before delivering what you consider news, or to make… Continue Reading
If your market doesn’t know about your product, they cannot buy from you. There are a number of ways to raise awareness of your business – some cost more than others, while some are more effective than others. The first… Continue Reading
Advertising metrics refers to the concept of tracking of impressions of end-users and keeping an assortment of data involving Web trends and user habits. Television advertising tracking is done by use of Nielsen ratings and Nielsen boxes. This is basically… Continue Reading
Now that you’re two months into 2007, have you given much thought to how you plan to increase your productivity this year; that is, your sales and gross margin? If you are compensated on the basis of a commission or… Continue Reading
Company registration delivers many of the same benefits in the United States as it does in Australia, Europe or wherever else you desire to incorporate. As long as business incorporation has existed, the veteran and new business owner has desired… Continue Reading
When you submit a press release to the newswire you want it to get picked up by the most (and hopefully on-target) publications as possible. You want to spread the news, right? Isn’t that what a press release is all… Continue Reading